If there's anything I've learned from starting a business, a blog, a brand, a relationship, a healthy habit, a new routine, etc. - it's that it always comes down to this. Many times, when we start something we're full of enthusiasm and vision. In a romantic relationship we like to call it the "honeymoon phase." But the truth is; anything you create in this world is a relationship in and of itself. You are designing the dynamic between you and that person, that business, that habit. It's something that has to continually be nurtured and recalibrated.
But when shit gets hard, and it will in all of the above, you have to go back to the beginning. You have to remember your why. Your enthusiasm. You have to strip away the noise of everyday life and the obstacles and come back to the foundation. It's the only thing that will keep you moving forward. And the only thing that remains constant when everything else changes.
Plus, who wouldn’t like to live eternally in the honeymoon phase? If you keep going back to the reasons you started that fire, your passion will continue to burn (love a good pyro reference).
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